Our Values


CEBMa’s values are a reflection of our mission to help managers and organizations make better decisions. They are the yardstick for our thinking and actions, and the essence of what ties our members together.


Evidence matters

We will base our practice on the best available critically appraised evidence from multiple sources. High-quality evidence drives better outcomes for organizations, their members and their clients. Where high-quality evidence is not available, we will work with the limited evidence at hand and supplement it through “learning by doing”, by systematically assessing the outcome of our practice.


Lifelong learning

Throughout our professional life, we will remain committed to lifelong learning. We encourage open discussion, feedback, constructive criticism and ongoing assessment of outcomes, and appreciate that this may lead us to change our judgment and conclusions.


Independent, always

We are open to views from everyone, but we will weigh them against the best available evidence. We will never be afraid to speak up when the evidence contradicts established practice and we will guard our independence at all costs. Independence and freedom from bias is the lifeblood of evidence-based practice.